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Insights on technology and innovation

AI, metaverse, virtual reality, digital marketing and the future of business.

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The Main Mistake When Hiring

HR

The Main Mistake When Hiring

Hiring from outside before looking within can be the main mistake when hiring and cost dearly in team engagement

May 30, 2020

Partners… to have or not to have, that is the question

Entrepreneurship

Partners… to have or not to have, that is the question

Whether or not to have partners is one of the most difficult decisions an entrepreneur faces. Discover how a partnership can be the key to your business growth

May 30, 2020

Your Startup Can Help Us Create a More Sustainable World

Startups

Your Startup Can Help Us Create a More Sustainable World

Startups with sustainable solutions can apply to Coca-Cola's Beyond Packaging program and compete for financial investment of up to R$ 150,000

May 30, 2020

In Practice, Theory Is Different: Learn from Those Who Do

Entrepreneurship

In Practice, Theory Is Different: Learn from Those Who Do

Learn from those who have already entrepreneured and overcome real challenges: the best theory comes from the practice of those who lived it and succeeded

May 29, 2020

Blockchain: Welcome to the Future

New Technologies

Blockchain: Welcome to the Future

Discover what blockchain is, the decentralized technology behind Bitcoin that promises to revolutionize the way we relate to money and institutions

May 28, 2020

The Disruption of Disruption

Entrepreneurship

The Disruption of Disruption

Innovation has become a matter of survival. Discover why companies need to lead their own disruption before a competitor does it for them

May 27, 2020

Avatars

New Technologies

Avatars

Avatars are digital or physical representations of yourself in the virtual world, from Second Life to virtual reality and robots you can remotely pilot

May 27, 2020

Scientist Produces Hydrogen from Sunlight

New Technologies

Scientist Produces Hydrogen from Sunlight

Researchers produce hydrogen from sunlight using a rhodium molecule as a catalyst, paving the way for a new era in renewable energy storage

May 27, 2020

How to Invest in Drone Startups

Startup Investments

How to Invest in Drone Startups

Discover how to invest in drone startups and capitalize on an expanding market that is transforming agriculture, rescue operations, and various industries in Brazil

May 27, 2020

How to Know If You Are Overspending on Marketing

Marketing

How to Know If You Are Overspending on Marketing

Find out if you are overspending on marketing and learn how to identify the bottlenecks preventing your investments from generating real results

May 27, 2020

Construtech – Technology Applied to the Construction Industry

New Technologies

Construtech – Technology Applied to the Construction Industry

Construtech is the technology revolution in the construction industry: discover how startups and digital innovations are transforming a sector that has stagnated for decades

May 27, 2020

Darwin and the Natural Selection of Companies

Entrepreneurship

Darwin and the Natural Selection of Companies

Discover how Darwin's theory of natural selection applies to the business world and why the companies that adapt are the ones that survive

May 27, 2020