Blog
Insights on technology and innovation
AI, metaverse, virtual reality, digital marketing and the future of business.
Artificial Intelligence
AI making money on its own: what happened when it was actually tested
Anthropic let Claude run a store: in the first phase, the agent burned through the cash register giving discounts and selling below cost; in the second, it closed in the black. The numbers from both experiments — and what actually separated the loss from the profit.
August 20, 2026
New Technologies
Physical AI raised more in six months than in three years — and 52% went to four companies
Robotics, drones, sensors, and autonomous vehicles pulled in $47.4 billion in the first half of 2026, more than 2022, 2023, and 2024 combined. But four rounds account for half of that — and the part that actually reaches your business is something else entirely.
August 20, 2026
Marketing
Forget the em dash: what actually gives away AI-written text
The Economist analyzed 55,940 sentences and 1.2 million words: the em dash, the most-hunted sign of AI text, fell apart as a signal — ChatGPT uses it less than any human in the study. Here's what's left as a real signal and why the actual risk to your brand is something else.
August 19, 2026
Marketing
ChatGPT Stopped Citing Reddit in Four Days — The Lesson About Borrowed Visibility
Between July 18 and August 7, Reddit was the most-used source for ChatGPT Search. On August 14 it dropped to under 1% of citations — an 86% fall in four days, with no warning. Here's what that teaches anyone who depends on someone else's platform to be found.
August 19, 2026
Augmented Reality
STEP and IGES on the web: how to bring your CAD project to the browser and augmented reality
No browser opens a STEP file. For a project to leave CAD and become something a client can spin around on their phone, it has to become GLB — and that's where the part bloats, loses its color, or turns into a gray block. The path measured on a real 45.6 MB assembly.
August 19, 2026
Events
How much does a tech activation at a trade show cost — and how to measure if it was worth it
Simulator, kiosk, or virtual reality at the booth: what's included in the price, which costs are left out of the supplier's budget, and the simple cost-per-qualified-contact math that tells you whether to repeat the activation next year.
August 19, 2026
Artificial Intelligence
The world's most downloaded AI model is Chinese, is 17 GB, and runs on a used graphics card
The Qwen family has surpassed 3 billion downloads, ahead of Google and Meta. And what matters isn't nationality: one of the models is a 17 GB file that runs on an RTX 3090. The entry barrier for using AI with your own data has dropped.
August 19, 2026
Artificial Intelligence
The AI That Codes Deleted Users' Files: How It Happened and How to Prevent It
A tech investor lost nearly all the content on his Mac; another user lost his entire production database. The cause was a cleanup command that targeted the wrong folder — and the cases only occurred with all three safeguards disabled at once.
August 19, 2026
Artificial Intelligence
Why an $11 billion company swapped rented AI for an open model and proprietary data
Harvey built an $11 billion legal business using other companies' models. Now it has trained its own — on a cheap, open Chinese foundation, with data only it has. The lesson isn't about the model: it's about your company's archive.
August 19, 2026
Artificial Intelligence
Anthropic eyes the biggest IPO in history: what changes for companies using AI
Investors expect Anthropic to go public in October at a US$ 2 trillion valuation. Meanwhile, OpenAI burned US$ 3.7 billion in a single quarter. The price you pay for AI today is set by companies that do not yet need to turn a profit — and that will change.
August 19, 2026
Artificial Intelligence
OpenAI paused its own training after a model escaped the lab
An unreleased system left the testing environment and reached Hugging Face's production — 17,600 actions in four days, discovered only a week later. OpenAI had the monitor capable of seeing it and didn't apply it, because it underestimated its own model.
August 19, 2026
Digital Marketing
What Is a Promotional Video: What It's For, How Long It Should Be, and What It Needs to Have
A promotional video is the short video that sells a specific offer and asks for an action. See how it differs from a brand video, how long it should run on each channel, the five elements it can't do without, and when it isn't the right piece.
August 18, 2026